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Help Choose The Next TouringPlans.com Logo!

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Below are four different logos we’re considering for TouringPlans.com.  Let us know which logo you find the most appealing by leaving a comment below.  We’ll pick a response at random to receive a free one-year premium subscription.

Option # 1:


Option # 2:


Option # 3:


Option # 4:

Thanks for helping choose the next TouringPlans.com logo!

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Len Testa

Len Testa is the co-author of the Unofficial Guide to Walt Disney World, and has contributed to the Disneyland and Las Vegas Unofficial Guides. Most of his time is spent trying to keep up with the team. Len's email address is len@touringplans.com. You can also follow him on Twitter: @lentesta.

340 thoughts on “Help Choose The Next TouringPlans.com Logo!

  • #2 seems more sophisticated, however #1 is clearer and I like the “.com” – makes it clear that it’s a website.

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  • I like #1 best, and it will probably best lend itself to favicon for the site, too.

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  • #1 is attractive to the eye and stands out amongst the other choices.

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  • I like No 1 the best from the choices there, but I would prefer more of a cartoon style logo?

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  • #1 – friendly color (warm), looks factual, not frilly 🙂

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  • Number 3. It’s the only one that conveys the travel aspect of the website and therefore gives some idea of what to expect. The rest are a bit too generic.

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  • Hi Len,

    I like #1 the best. It appealed to me most.

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  • Hey Len,
    I like #1, looks professional on mobile browsers.

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  • #1 The red caught my eye first!!

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  • #3…even though no one really uses that type of suitcase anylonger.

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  • #1. The red catches the eye and it’s clear to read. There’s something modern and on-trend with it as a whole. Very nice.

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  • #3 is the most elegant and “now”.

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  • It’s a tossup between 2 and 3. 1 is boring. 4 is too formal. 2, however, is neat and professional and 3 is colorful and fun. I do wish one of them had some kind of reference to disney, though.

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  • I like #4, but it’s because of the CamelCase. 😉 Once a Java programmer, always a Java programmer. If you’d numbered from 0-3 rather than 1-4, the zeroth would have won for similar, but C programmer reason. 😉

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  • I forgot to talk about #2. If “PLANS” wasn’t outline and used the red color it would be a viable contender as well. The outline makes “PLANS” hard to read.

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  • #4 is pretty much a copy of WordPress’s logo, so I would steer away from that for legal and originality reasons. #1 is simple and pleasing and inline which is easier to use for web sites specificially. I like the #3 uses two colors and it is the most original, so I vote #3.

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  • No. 1, but I wish any of the choices had a Disney reference as part of it. It may be a copyright issue, but I am just wishful!!

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  • I think you need a logo that looks like a “path or road to follow” which what the touring plan is. Maybe a road coming to an intersection to form a “T”.

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  • #1 is my favorite!

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  • I’m going to break the rules here. I like the logo from #2 combined with the text from #1. Sorry, to be difficult, but I’m an engineer, what can I say?

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  • option # 1 is definitely my favorite – simple, direct, clear!

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  • I prefer option 4. Blue is a better color scheme, and the font used for the “T” in the circle logo is similar to the font used for the Magic Kingdom and Fantasyland Logos.

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  • I think I’m the only one to like #2–but it reminds me of the TTA, which is wonderful.

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  • I like #3–clean and whimsical.

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  • I like #1. It is rich in color and kept simple. It first grabbed my attention, and then after looking at each, I still was drawn to the color and font.

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  • Truthfully, none of them really do it for me. They don’t say “this is the unofficial web-site for the Unofficial Guide to WDW” or “we can help you save time and money on your next trip to WDW”, they’re just kind of plain and non-descript. However, I’ll vote anyway and say #1.

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  • #1 is the best of the 4.

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  • None of them give any hint what your site is about. Adding two small circles, to make ears, on logo #1 would make it my favorite.

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  • #1. Simple, reminds viewers of the website.

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  • #1 is the best as it seems so pleasing to the eye.
    There is a smoothness to it and it does not feel abrupt. The rest seems like they would be missed when surfing through the website whereas the red color in the #1 logo would capture the eye.

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  • # 4 to me looks the best.

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  • I agree that none suggest the Disney connection, but of the four, #2 would be my choice (with the addition of .com).

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  • I like choice 1 the best. The “.com” part is very important. If choice 4 had the “.com”, that would have been my top pick. As it is now, it is merely a very close second.

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  • I believe the first choice (#1) is the best. First, I like the fact that it is red. Red is considered to be warm, dynamic, powerful, passionate, energetic, and exciting. Secondly, I like that it is all in lowercase letters giving me the feeling your site is simple and easy to understand, down to earth. Finally, I like it because it includes the “.com” at the end of “touringplans”. The name and the web address are one in the same reminding us where to go online when we need help planning our next Disney vacation!

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  • #1 is awesome. Immediately stuck out as the best representation of the brand.

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  • #1 and #4
    #1 says “blog” to me, #4’s just pretty (Main Street-ish?)

    I can see the tomorrowland-ness of #2, after Heidi mentioned it.
    #3 makes me think expedia/etc.

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  • No.1 but add “ears” on to of the circle to show the connection to Disney

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  • 3 and 4 work for me. #4 has a disney feel, but i really prefer #3. I think it could be improved by rounding the handles similar to mickey’s ears.

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  • Re my previous comment…no. 1 but make the “t” circle a bit smaller and add “ears” on the top of it. Sorted!

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  • I like no.1 out of these but I think you should have something that suggests you are to do with Disney

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  • Of these choices, I like #1 the best. I would suggest something more whimsical.

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  • Of the 4 options presented, I prefer #1 but overall I would suggest going back to the drawing board.

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  • Number 1 is my favorite since it gives the clear address in a simple, strsightforward fashion.

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  • I love option #1 – simple and eyecatching. I really think that you shouldn’t be trying to look too “Disney” – I know they are the basis of what you do, but they are NOT who you are!

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  • #1 or #2,probaly a little more #2. I like the simplicity of #1 design and prefer the red to the blue, but I like the actual logo/picture of #2 better.

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  • I like #2. The font in the circle is very retro Disney.

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  • #2 – Makes me think of Tomorrowland for some reason.

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  • #1. Kind of steampunkish as well.

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  • I agree that they all look a little serious, but I like #4 because the “T” looks a little like Disney script!

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  • Numero uno is my choice of the four presented here.

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  • #1 is the most eye grabbing and doesn’t look so hokey. Maybe try putting a simple suitcase or something to advertise who you are inside the circle. The “T” seems a little college or sport-ish.

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  • I like #1 the best. Red stands out, Blue blends in.

    I would stay away from using “TP” together as in the second logo.

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  • I really like the first one. I especially dislike the third one.

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  • I prefer # 1 of them all but do keep the pictures of the book in the top banner somehow. I think it would be a mistake to disassociate the website with the books in any way – there are the utlimate combo / upsell. The book itself is recognizable.

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  • To be perfectly honest, I’m not a fan of any of them… they all seem overly serious and uninteresting.

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  • Definitely #1. Simple design that is appealing to the overplanner-type personality.

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    • My favorite is number 1.
      – I like the red colour
      – The fact that you have used all lower case letters appeals to me very much, not sure why, but somehow it comes across as more personal and likeable to me
      – I think the type is easily legible and looks professional, but not “over-professional” (which I think is true for number 4 – that one looks like a cruiseline travel agent’s logo!)

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  • I think #1!

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  • I like #1, but would pick a different colour.

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  • My choice is #1

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  • definitely Option #1

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  • I like option #3. Suitcases make me think of travel.

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  • Definitely Option #1!! 🙂

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  • I like #1 the best. Whatever logo you go with should have the “.com” at the end, in my opinion.

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  • #1 is my favorite after much study. The off-center T in #4 drives me nuts. I like the railroad style TP letters in #2 though.

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  • #1 – the most streamlined and visually appealing. #’s 3 and 4 remind me of business travel.

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  • I like number 1 with number 2’s font style.

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  • Option #1 caught my vote!

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  • I like #1. The first thing that came to mind when I saw #2 was TP as in toilet paper.

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  • #2, just add the small “.com” at the end.

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  • Option #1 for me

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  • I like #1 the best in terms of styling, but would prefer to see it in blue.

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  • #2 is the best–it incorporates both initials.

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  • #1 or 4. “TP” is toliet paper on my grocery list, and the suitcases look outdated.

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  • #4! Classic, simple, perfect!

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  • I like option 4. Less is more 🙂

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  • I like #1. It’s the most modern looking.

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  • #1 simple, clean

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  • Number one is the one that caught my eye!
    Mo

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  • I like #1, it stood out most for me.

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  • Option #1 or Option #3 but add “.com”

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  • #1 simple but looks cool

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  • Option #1 has my vote.

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  • I would go with #1 or #2 I do not like 3 at all.

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  • Option #1 “.com” part
    Option #2 Circle design
    Option #3 font
    You would need to change the font inside the circle to match the #3 font…just my two cents worth…

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  • I like # 1. Simple and clean.

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  • I think I like #2 the best, but I would suggest maybe adding “.com” in a small font similar to option 1. Also, I might add an analog clock face to the circle with the numbers for 12, 3, 6 and 9, or at the least, maybe tick marks on the circle with hour and minute hands in the background which would help to signify that your site has something to do with time (savings).

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  • I like #3, but would like to see “.com” added to the name (like in #1).

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  • Definitely #1. It is clear, eye-catching, includes the web address, and stands out on my computer screen.

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  • #1 is sleek. #2 is also nice, #3 is too much, #4 is too fancy for the T

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  • I pick option #1. It stands out more prominate amongst the other 3.

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  • Definetley #1. It is sleek, clean and the only one that also highlights the fact that there is a website.

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  • among the ones you have, #2. since you tell us where to go, maybe incorporate an arrow? maybe a circle made out of an arrow surrounding #2?

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  • #1 caught my eye right away. Nice and clean. Plus I like the .com at the end of the name, just to confirm the website. #3 would be my second choice but since you didn’t ask for a 2nd choice, ignore that comment

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  • I vote for option #1.

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  • I like #4 but none of them really strike me – I’d like to see something a little more Disneyesque and magical!

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  • Cast my vote for #3.

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  • I like either 1 or 3, but I am leaning towards 3 being my favorite.

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  • I prefer option #4 because it reflects the magic of planning a vacation. It looks whimsical

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  • Option #1 It looks cleaner.

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  • I like #3 the best, but #1 is pretty cool too.

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  • I like #3 the best. #4 looks too close to the WordPress logo.

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  • Option #1. (although I would prefer #4 if you add “.com” to it).

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  • #1. I think it’s great the it has the website address built into it. Change the color to blue or black and you’re set.

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  • I like #3 — the two suitcases are a little like the Mouse’s ears!

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  • I like #3 and #1 the best in that order. However with #3 if you use this logo on other items such as T-shirts or mugs you will have an issue will the over lap of colours when printing, not a big deal though for web use.

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  • #1. The red circle with the “T” would be an effective stand alone avatar for those situations where you need one. For example, it would show well as an app icon. And the full version of the logo shoould include .com, as #1 does.

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  • It has to be option #1 because it’s the only one that includes the “.com” which is key to marketing. Other than that, I like the suitcase graphics on option #3, but the font/type is kinda boring on that one.(Maybe you could add the “.com” to option #3?)

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  • #1 best, it’s clean and simple. #3 could be any travel logo….2 and 4 do nothing for me.

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  • Option 1: very simple and to the point

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  • #1 is best, followed by #3. I have to say, I really don’t like numbers 2 or 4. Not sure why.

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  • I really like option #3

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  • Option 1 is clean and looks the most professional.

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  • Option 3 gets my vote!

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  • like #3 the most

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  • I like #3. The suit cases are cute…

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  • #3 is the most appealing as it gives the web surfer the idea that your website has lots of insight about how to make the traveling experience to Disney that much better! and safer! and cheaper! and saving time at the same time!

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  • I REALLY LIKE #1. SIMPLE YET DIRECT!

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  • Definitely #1. Classy.

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  • I’m going to go with Option 1, has the website address built right into it, perfect.

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  • I like option #2. It feels very current yet classic. The “p” seems to have a strange shape, though. If I were going to use it, I would shorten the loop to be the same width as the “T”.

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  • 3rd for sure….simple but it works

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  • I like #3 because it has luggage, and that’s cute. The others focus more on the T and that’s not as cute. The one that kinda sorta looks like TTA script is kinda neat but I wouldn’t want it as the logo, I don’t think. –Amy From Kentucky

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  • I vote for option 3. I think it offers a better identity for you and is more memorable. When I clicked away from the page, that one was the one that stuck in my mind. Thanks for putting them up for our perusal!

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  • I like Option #3 best.

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  • I like option #4 the best.

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  • I like #1 the best! But #3 is a close second.

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  • I really like the third one, because it says what you’re all about: traveling and touring! The others are pretty generic.

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  • My vote would be #1 easy to read and tells you the website without even thinking.

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  • Option #2 is the strongest as is, as it does highlight the word “plans” much better.

    I like #3 but honestly “touring plans” is not about suitcases but time in the parks. Replace the suitcases with a clock and a castle and you’d have a winner there.

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  • option #3 is more unique and creative

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  • I really like option #1. Love the burgundy color vs. the blue!

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  • My vote is for #1. Really like the .com is included in the logo

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  • I like option #1. It was the first one that caught my eye…. simple and clean

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  • I like Option #2. It is like a TTA hidden symbol

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  • #1. Best font, Simplest (hence best) logo. Logo #2 is too busy, #3 & #4 make you look like a travel agency.

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  • I vote for number 1. It is clean, uses a nice font, and includes the website address. Excellent.

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  • #3. I think it best conveys what the site is about. As stated above, it gives people unfamiliar with Touring Plans an idea of what it is all about.

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  • I vote for option 1.

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  • #4 caught my eye at first, but I agree with the others about the appeal of #2.

    #2, definitely!

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  • #1 is the best…it flows nicely and is the only one with .com.

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  • Option 1. I like simplicity

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  • I like #1 best, but I would recommend a capital T, which I like a little better.

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  • #2 is the best. VERY Disney, very classy, and very appealing.

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  • I vote for Number 1–it’s simple, but eye-catching.

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  • option 1! Neat and clean.

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  • I like number 2. Number 2 and 4 seem the most Disney, though. 2 has a more modern Tommorrowland kind of feel. 4 has a more traditional “princessy” script feel to it.

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  • I like #3. I think it’s the easiest to read. For someone not familiar with Touring Plans it automatically indicates what kind of website to expect. I also like that it’s the most symmetrical logo, the others seem off-balance to me with the circle at the front. #2 makes me think “TP? Toilet paper?”

    #1 would be my second choice, I like the circle T logo.

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  • I vote for #4. Although #1 is also very good. If you go with 4, include the .com at the end I would say.

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  • I vote for #1, though #4 is also good. #2 seems too formal and uptight, while the suitcases in #3 are a bit out of place. Overall, #1 is just the friendliest of the four.

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  • Option #1. simple. classic. the others seem too busy.

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  • I like the #3 the best. It’s simple… just like the site!

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  • Option #3 for sure is the best. It’s the only one that can be done without even needing TouringPlans underneath of it, every time. Otherwise you end up with a giant letter(s) as the short form of the logo. Plus it’s just a great picture. 🙂

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  • Option 1 but maybe in the blue color instead?

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  • My vote is for number 2.

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  • I like option 3. The cases convey a travel/touring theme.

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  • I like #1 the best — seems the cleanest.

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  • Definitely #2. Something about that TTA looking logo says Disney to me.

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  • I like #1 the most – simple, modern, and eye catching!

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  • Option #2 has a feel of ‘Tommorowland’ about it, without being a copy. I think that one looks GREAT!

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  • I like #4. More whimsy.

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  • Oh great, I can be part of a TouringPlans.com focus group! My vote, go with what your designer feels is strongest. A brand is built on more than a logo.

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  • Number 2 is most appealing. Everyone loves the TTA!

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  • I like option #2 best.

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  • Could we have the dogs pick by using a grid on the lawn? I pick #4—-like the capital letters

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  • Option #1 – I was also attracted to option #3, but in the end thought that the cases were a bit off b/c you don’t really carry a suitcase while touring…

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  • Option # 1 is what caught my eye as the best logo. it’s not too busy, the lines are clean cut. I like it!

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  • I like the top choice. Very professional.

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  • 4 looks more distinguished, so would be my preference. However, it seems like 1 is the popular choice and is decent enough.

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  • I really like option #2. It has TP and looks great.

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  • #1, but with two black circles on top to make Mickey ears. Or the Mickey ears on the ‘O’.

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  • I like #1 but might prefer it even more if the red was the RGB equivalent of the red found on the cover of the Unofficial Guide as a subtle nod to Marvin.

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  • #4 resembles a real estate development sign.
    #3 Too “thin” and “airy”
    #2 The T over P in a circle..What other TP comes in a circle? Plus the word PLAN is empty, lacks commitment, seems unsure. Who wants that in a PLAN?
    #1 SOLID circle, Weighted font repeated from logo image. Simple, non whimsical, to the point, elegant like that single piece of perfect jewelry rather than mounds of cheap.

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  • Dont listen!No to one ! lol One is to boring and non-memorable.It looks like a logo you could find on a pack of gum. And the red letters dont seem to lend themselves to Disneyesque / Florida colors. I like 3 or 4 . 3 has a strong association with it of what TP is all about , 4 is a bit MK Fantasyland like. Sort of fairytale which is what Disney is all about to me.

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  • I’m a logo & typography geek (even though I’m not a designer – it’s just one of those things I’m obsessed with other than EPCOT ;). Of the four, #1 is the cleanest, and the typography is most interesting (but needs a little bit of tweaking.)

    however, all four are unfortunately pretty forgettable. I’m not sure any of them really conveys anything about what you guys do – you could, without being TOO literal, integrate something theme-parky or disney-y (or map-y? or calendar-y?) into the logos (i.e. don’t integrate a mickey head, Disney will sue you anyways 😉 but think about what it is you guys do and see if you can capture at least a little of that passion in the design.

    otherwise, honestly, all four of them seriously look like yet another vacation package search site. Expocitylineyakzoo or something…

    i’m sure you’re happy with your logo designer, but if not I can recommend a few.

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  • #1 is rthe best, most eye-catching.

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  • I like #1. it is very classic, and elegant. 2 and 4 are too retro, and 3 would make more sense if you were offering Touring Plans of cities not theme parks.

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  • #1 or #3 I really don’t like #4 at all.

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  • Ok, so I can’t say that any of these options feels “just right” to me. If I was forced to choose, I guess I would choose #1.

    #4 is too fussy. I don’t care for the font of the T in the logo. It just doesn’t convey what I think of when I think of your web site, which, by the way, I love.

    #3 is too reminiscent of a venn diagram, at least to me. I just can’t get past that. It’s too ambiguous, and I agree with another post when it says that the suitcases could also be construed as briefcases.

    #2 just doesn’t gel for me, and now that others have mentioned the toilet paper thing I’m having a hard time getting past that.

    Have you guys heard of Brian Tippetts? He is a bit of a font guru, espcially in the scrapbooking world. Recently, he worked for Creating Keepsakes Magazine, but he has moved on to scrapnfonts.com. He is super font savvy, and gives great tips. Check him out, I know that he was integral in the choosing of the newer (current) logo for the header of CK magazine. Just a thought.

    I also agree with someone who mentioned the idea of showing movement or momentum in the logo. Maybe with a slant or some well-placed whoosh-y kind-of lines… or maybe not. 🙂

    Gosh, you guys may regret asking for thoughts! I love the web site!

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  • I vote for #1. It really jumped out at me.

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  • Another vote for #1! Love the logo, love the color, love the font.

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  • I’m voting for the first logo because the red is so eye-catching and because it incorporates the .com into it. Very important to promote the website with the logo, IMO!

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  • #1 is great! I would just capitalize the T and the P (just to make it a bit easier on the eyes). Great job!

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  • I like #1 considerably more than the others. Option 2 – like the words, but not the logo. Option 3 – The suitcases don’t work for me. Not cool enough graphic for hipster guys like Len & Fred. Option 4 – logo reminds me of Creative Chef or some knock off.

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  • NOT #3 otherwise I like them all with #1 being my favorite slightly. Don’t absolutely love any of them. I know it’s tricky but some reference of subtle reference to Disney would be nice to see.

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  • As a designer, there are changes I’d make to each of these. In #1, the “t” is slightly off-center to the right. In #2, as others have mentioned, the “TP” makes me think of toilet paper. #3 is my favorite, but as others mentioned, your touring plans are about being fast and unburdened, not about suitcases. And #4 is almost identical to the WordPress logo!

    Still, all of them are nicely designed and professional – I don’t mean to disparage your designer at all. The typography is really beautiful in all four. I’m just not sure that any of the icons brings across the sense of freedom, fun, lightness, and SPEED of park touring that’s the hallmark of the touring plans. My first instinct is a silhouette of a sneaker with wings, with the foot bent as if in mid-step, and the heel off the ground – something that says fun, casual travel, and zipping past all the “regular” tourists who don’t have your plans.

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  • Option #1 all the way!

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  • For those who are encountering Touring Plans for the first time, you may want something in the logo that suggests all of the wonderful services you provide. #2 hints at that with the architectural look of the word “plans” as do the suitcases in #3. Could those suitcases be tweaked to faintly suggest mouse ears? Maybe with a T on one case and a P on the other? Or have the overlapping suitcase shadow contain a castle tower? If not, go with the retro look of #2 to reflect the classic nature of the parks.

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  • Of these four, #1.

    #2’s glyph and logotype are at odds: old vs. new. #3 is semi-attractive but half-baked. #4 doesn’t work for me at all.

    #1, #2, and #4 look like publishers. #3 looks like a travel discount service.

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  • I like #1. It’s the most eye-catching and memorable.

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  • Option #1. Simplicity rules…

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  • Option 1 is my choice (and I’m a professional graphic designer, so you can trust me… ha!). It’s clean, professional, classic yet has a modern touch (thanks to font choice). One vibrant color makes for very easy application (and fun flexibility should you want to go green for just one day on St Pats day, for example!). Nice circular icon will be easy to use in a huge variety of applications. The simplicity and scalability of that logo are great. Nice design! 🙂

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  • I like #1. I like how the red stands out. I also think it is still important to have the .com.

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  • #1 Like the color the .com on the end. Simple.

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  • I have to say that none of these feel right to me.

    I’m not sure how to convey all of the dynamic and amazing things that touringplans.com is, but I just don’t see it in those logos.

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  • i think you need to have TP in the logo and not just the T so I like number 1` with a different T so maybe add a P next to it mate

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  • I prefer #1, with #4 a distant second. As someone else noted, the letters ‘TP’ in #2 make me think of toilet paper. And while I find #3 very attractive, I don’t think the suitcases are the right image for ‘touring plans.’ I always think of touringplans.com, at its core, to be about moving efficiently through the parks, which for me doesn’t have anything to do with suitcases. It is a nice looking logo though.

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  • Option #4 is my favorite. It looks “bookish” and “educated” -giving me the sense that you and your website know what you’re talking about. #1 is very clean and professional, but also very bland. #2 is just too busy and the T/P in the circle is silly-looking. #3 looks like a PowerPoint I made today.

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  • I like option 3…cute

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  • I like the 3rd and then the 1st.

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  • I would select Option 1…more professional, clean. Not a fan of the all CAPS in Option 2, Option 3 looks like clipart from MS Word and do not like the font in Option 4.

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    • If Marvin’s not a choice – I’d go with #1

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  • #1…very classic, simple, and clean

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  • I really like #1. It’s straightforward. The font is casual, but catches the eye!

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  • Option #1. Typestyle flows better and is more readable. Option 3 logo comes off more like briefcases.

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  • # 1, look’s good, professional, clear!

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  • Option #1, Len! The top two are great, really.

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  • I really like #1 the best

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  • #1 – nice tip of the hat to all of the other social networking logos.

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  • I am going to say #1, I like the simple red T logo, plus it actually has the “.com” in the logo. (suggestion, turn the red circle in to a compass type logo maybe?)

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  • #1 best, and then #3.

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  • This is tough…they’re all pretty cool. But my gut reaction is #1 🙂

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  • I prefer #1. It is much cleaner than the others and would look better in a letterhead or other header.

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  • Option one calls to me like maple syrup running on a good techno buzz.

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  • I like #3 best because it looks more travel related . If you want something “cleaner” then I like #1. Good luck with your choice!

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  • I like Option #1. It shows exactly where to go and was my favorite.

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  • I like #1 the best. #4 is pretty but too girly and #2 has “TP” in it, which makes my inner 12-year old snort just a little.

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  • The first logo is simple, which is good, but perhaps a different color for ‘plans’ than the rest of the text might make for an easier read. The blue you’ve used for the other choices would probably work well for this. #3 would be my second choice, but I would again suggest you change colors for ‘PLANS’ for improved legibility. This would also compliment your suitcase icon. The outline of ‘PLANS’ for #2 is a strain on the eyes, and I don’t think the ‘T’ of the fourth choice works with the text of the rest of the logo. Since http://www.touringplans.com is primarily a site intended to simplify a WDW vacation (make a plan, stick to it, see more stuff with less hassle), a simple logo should reflect the site’s purpose. The fact that none of the logos have much of a Disney look is good for any expansion (Vegas, baby) of the site’s aims in the future. Nice work, gang.

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  • Honestly, I’m not a big fan of any of them. Since none of the above is an option, I guess I’d select #3. It looks the most travel related.

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  • I like the first one best.

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  • I like option 1, but think I would like the color blue better.

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  • I like #1 the best. #4 the least.

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  • Branding usually needs a picture (or action), so #3 answers that. But, I like #1 because it’s in read and there is not a TP (although “TP” is memorable and funny!!!).

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  • My vote is for #1 – Very current-looking. My first thought was for #3, but I’m not sure the luggage really portrays what you’re providing with these plans.

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  • #2 is classy and interesting without being too trendy.

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  • I don’t really like any of them for a ‘logo’. None of the graphics relate to what you guys do.

    As far as a masthead, I like #1. But for logo, I vote ‘none of the above’.

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  • I would vote for #3

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  • I like the color of logo #1 because it ties in with the red border of the book – but I like the “t” in logo #4 better because it seems more “Disney-fied” if that makes sense!

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  • I too thought of toilet paper when I saw TP. I like #1 the best.

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  • Tough. #3 is my favorite, but Touring Plans aren’t about luggage. What about something with an arrow or a clock or a wait time board?

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  • I like #1. It looks clean and I like the lowercase letters.

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  • I’ll say number 4, because I like the simple circle with the stylish “T.” I almost went with #2, but “TP” tends to be associated with toilet paper.

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  • I like #1 best…reminds me of other social networks.

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  • I like # 1. It’s the cleanest

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  • I like option 1 the best… Very nice!

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  • I like option 1 because you can use just the “t in the circle” or use it with the website name depending on your needs. It is also appealing to the eye.

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  • I like #2 then #1

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  • I like #3 the best, but I really like the current logo for Twitter. It really jumps out!

    Keep up the great work!

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  • I like Option #2, it reminds me of Tomorrowland 🙂

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  • Going to have to say #1. I really like #4, but it just reminds me too much like the WordPress logo.

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  • I like option 1 the best!

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  • I like option 1. It’s clean and reminds you of facebook and twitter which are used daily….just like touring plans should be 🙂

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  • I like Option 3, it’s very clean and makes me think of traveling.
    I don’t like 4 because it looks too close to the facebook logo.

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