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Unforgettable Happens Here is New Disney Marketing Campaign

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Disney has unveiled their newest marketing campaign called “Unforgettable Happens Here” and it celebrates the kind of wondrous moment that happen within the parks and resorts. Through this campaign, Guests are invited to create their own unforgettable moments on their vacations. Where both big and little become stories that will be forever told and retold. And they will never, ever be forgotten.

The first few of the new marketing videos showcase that magic.


This campaign kicks off this week and you will likely see these ads in traditional advertising and social media soon.

The “Unforgettable Happens Here” campaign replaces “Show Your Disney Side.”

What do you think of this new campaign?

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Rikki Niblett

I am a co-host of the Be Our Guest Podcast and do lots of other fun Disney stuff all around the interwebs! You can follow me on Twitter or Instagram at @RikkiNibs or on Facebook at http://www.facebook.com/rikkinibs

4 thoughts on “Unforgettable Happens Here is New Disney Marketing Campaign

  • Seems like Disney is aiming for Diversity in this campaign. I think they nailed it.

  • The campaign could be, “Dude, empty your wallet” and if still show up. Enough said.

    • Hahahaha! Sad but true.

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